Whew! Made it through all four sessions of the Independent Fashion Bloggers Evolving Influence Conference and came away with a few important points. More in-depth coverage will follow next week, but here are the main take-aways:

There is no formula for success.

A diverse cross section of bloggers spoke, from Rumi of Fashiontoast to Gala Darling to Amy O’Dell from The Cut, and none of them followed the same path. They’re all successful, but they each achieved that success their own way.

Traffic grows organically over time.

Almost every blogger was asked the same question: “How did you grow your readership?” No one had a real answer! Sure, people did the usual commenting on other blogs/sending emails to people they thought might be interested/telling friends and family, but other than that, everyone noted that their traffic grew organically.  Again, no formula.

Do you

Above all else, everyone mentioned how important it is to have a unique voice and do what you do best. Don’t try to imitate someone else, follow your passion.

Check back next week for the full recap and to link your Fashion’s Night Out stories!